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In 2010, Wolfgang Steiner, a Swiss entrepreneur, wanted to buy a multi-functional juice extractor and realised that there was none on the market meeting his exacting requirements. With his experience of over 25 years in the small domestic kitchen appliance industry, Steiner decided to develop, engineer and market a multi-functional juicer himself.

It took a long time to achieve the level of quality that Steiner was looking for in his multi-functional juicer. Four years and around 140 prototypes later, the Novis VitaJuicer was launched. This is how the success story of Novis started. 

Novis is owned by Novissa Switzerland AG, a family company headquartered in Sutz, Switzerland.


At Novis, we offer the highest quality and most durable equipment for a natural and healthy lifestyle.

As sustainability is important to us, we produce durable products with high quality as standard. The cast metal housing of the Novis VitaJuicer and Novis ProBlender can be recycled easily and their motors are energy efficient.

We have paid special attention to our packaging and logistics in order to minimise our carbon footprint while still ensuring our products are well protected in transit. We developed packaging that uses as few materials as possible and is also recyclable. The minimal packaging also allows us to optimise space on transport pallets.

It’s all part of our commitment to sustainability.